Marketing Manager

FirstVet is the first truly digital veterinary clinic. We let pet owners meet with licensed veterinarians via their mobile phone or computer. Our solution contributes to a more balanced and better functioning care process for the entire pet ecosystem. By providing a first point of contact for all pet owners, FirstVet makes pet care more available, more efficient, and more effective.The role:Ever since FirstVet started in 2016 we have been on a journey of rapid growth, and we are not stopping here. We have now expanded out of our headquarters in Sweden to Finland, Norway, Denmark, Germany, U.K and the U.S. FirstVet covers nearly seven million pets worldwide.We launched in Germany in summer 2020 and have now grown to the point where we need our first local Marketing Associate who will play a crucial role in driving our marketing efforts in Germany forward. This person will work closely with the HQ team in Sweden and Team Germany to execute on marketing plans, project management and hands on delivery of marketing initiatives. We are a young and fast-growing start-up, working passionately to build a high-quality service and an expansive global company. We value personal qualities at least as much as background and experiences and you’ll work together with a diverse workforce in one of the hottest areas, telemedicine. As a company we work hard, but we have fun along the way. You'll be joining a friendly and supportive team that always thinks that we can do better. A creative and progressive work environment is guaranteed - we're in the business of disruption. To get the most out of this opportunity you should be a generalist who enjoys covering both planning and execution.You will help create compelling marketing campaigns, inclusive of digital, social, and other mediums, and manage our social media platforms with the goal of driving awareness for FirstVet. You take care of our written communication (e.g. landing pages, social media, newsletters, co-marketing with partners) towards the German market. Your responsibilities:
Support marketing campaigns from beginning to end across a range of channels, including digital, social, TV, OOH and more.
Own and manage our social media channels, building our online community and driving awareness through engaging organic and customer-created content. 
Make sure that Germany's marketing activities support our overall KPIs and drive towards relevant goals for the market.
Build relationships with our partners’ marketing teams to work on joint campaigns and initiatives.
Work with our designers to ensure our creative assets are built effectively for purpose and gather learnings to improve them. 
Support in analysing the effectiveness of marketing campaigns and help to identify areas for optimisation and improvement.
Production of written content such as newsletters and website landing pages, based on yearly content cycle and SEO best practice.
Keep up with the latest pet sector trends to identify opportunities for FirstVet to enhance its marketing campaigns.
Support our in-person marketing activities at events and shows.
Having a creative and innovative mindset where you constantly iterate on and improve our marketing.  
The person we are looking for:We are looking for an energetic self-starter and creative marketer who can build relationships across the organisation. You should have a strong interest in joining an early-stage startup where roles and responsibilities aren’
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